Grow · Service 10 · Define

Brand & positioning

We work with you to clarify who you are: your offering, your positioning, your messaging, and the visual identity that carries it.

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What's included

  • Positioning audit: current message, audience, competitive context
  • Audience and competitor mapping
  • Positioning statement and messaging framework
  • Voice and tone guidelines
  • Light visual identity where the brand needs it

How it works

  1. Step 01

    Audit

    A read of where the brand stands today: message, audience, competitive context.

  2. Step 02

    Workshops

    Working sessions to pressure-test the offer, the audience and the positioning.

  3. Step 03

    Messaging

    A positioning statement, messaging framework and voice guidelines.

  4. Step 04

    Visual identity

    Light identity work (logo refresh, palette, typography) where it's needed.